Guides and resources
Get cited by answer engines
Straight-talking guides on answer engine optimization, reviews, structured data and local visibility. For the people doing the work, not the jargon.
Check what AI says about you
A step-by-step guide to checking what ChatGPT, Gemini, Perplexity, Claude and Google say about your brand.
Oct 19, 2026Read guide →Let AI crawlers read your site
How to check that AI crawlers such as GPTBot, PerplexityBot and ClaudeBot can read your website.
Oct 19, 2026Read article →Schema markup for answer engines
A plain guide to schema markup for answer engine optimization: Organization, Product, and how to validate.
Oct 19, 2026Read article →Why comparison pages get cited
Why answer engines cite comparison and alternatives pages, and how to write one that is fair and useful.
Oct 19, 2026Read article →Correct wrong facts in AI answers
How to find and correct wrong facts that AI answer engines repeat about your brand.
Oct 19, 2026Read article →A glossary of answer engines
The terms we use, in plain words.
Oct 19, 2026Read article →Find out what AI says about you.
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